Why should I add a custom AI Chatbot to my Website?
In today’s digital age, having an AI-powered chatbot on your website can enhance user engagement, provide instant support, and boost lead generation. Integrating such a chatbot is now easier than ever, even for those with no coding experience.
Imagine having a virtual assistant that can answer your visitors‘ questions, guide them through your products or services, and even capture leads – all without any human intervention. This is the power of an AI chatbot, and it’s now within reach for businesses of all sizes.
This article will guide you through creating and implementing a custom chatbot, fed with your own data, to your website in under 30 minutes.
1. Using OiWidget for Chatbot Integration
OiWidget.com is a platform that allows you to integrate OpenAI’s Assistant API into your website for free. The only potential cost is $5 per month if you choose to remove the branding watermark. As a special offer, the first 200 users can enjoy their first month for free (code available in the description).
Getting started with OiWidget is a straightforward process, making it an ideal choice for those with limited technical expertise or resources.
2. Setting Up Your AI Assistant
- Create an Account: Sign up on OiWidget.com and start the creation process.
- Connect OpenAI API: Navigate to the settings and add your OpenAI API key, ensuring you have a paid plan with an active payment method to access the GPT-4 model.
- Design Your Chatbot: Customize your chatbot’s name, appearance, and branding.
- Program Your Assistant: Provide instructions to shape your chatbot’s capabilities, such as answering FAQs, guiding users through services, or collecting lead information.
The beauty of OiWidget lies in its user-friendly interface, allowing you to craft a chatbot that seamlessly aligns with your brand’s identity and caters to your specific needs.

3. Customizing Your Chatbot's Knowledge
To ensure your chatbot provides relevant and accurate responses, integrate your website’s content to create a comprehensive knowledge base tailored to your business. You can use the GPT Crawler (available on GitHub) to index your website’s information.
Additionally, BuildShip, a low-code platform, can simplify the process of feeding your chatbot with specific knowledge from your resources. Here’s a short guide:
- Sign Up for BuildShip
- Select the GPT Crawler Template
- Configure Your Crawler with your website’s URL
- Convert and Upload the crawled data to BuildShip’s storage
- Download the data, ready to be fed into your custom GPT
By leveraging your existing website content and resources, you can create a chatbot that truly understands your business, products, and services, delivering highly contextual and valuable interactions to your visitors.
4. Embedding Your Chatbot on Your Website
Once your chatbot is ready, OAI-Widget generates a code snippet that you can insert into your website’s HTML to embed the chatbot seamlessly. Check if you like how the chatbot looks and if not, you can change the appearance directly in the OAI-Widget website under the tab „Widgets“.
With just a few lines of code, you can integrate your AI-powered virtual assistant directly onto your website, providing your visitors with a seamless and intuitive experience.
Practical Example: The Harry Potter Gift Finder 🎁
A practical example of a custom chatbot is the „Harry Potter Gift Finder“ for my website Muggelgasse. This chatbot is fed with all the product information from the website, enabling it to assist users in finding the right product. The chatbot is programmed to ask relevant questions and provide direct links to the proposed products, streamlining the user’s shopping experience.
This example demonstrates the versatility and potential of custom chatbots, tailored to specific industries and use cases, ultimately enhancing the overall customer experience.

Conclusion: A New Era for Your Website
Integrating AI chatbots on websites is no longer a futuristic concept but a present-day necessity. With platforms like OAI-Widget, businesses of all sizes can leverage this technology affordably and effectively, enhancing their website’s functionality and user experience.
By embracing the power of AI chatbots, you can stay ahead of the curve, offer superior customer service, and gain a competitive edge in the ever-evolving digital landscape.
Disclaimer: Crafted with a sprinkle of AI wisdom from ChatGPT — because even geniuses need a little help from their AI friends.